In the process of making gift boxes, the products on the market are also increasing. Products can not be separated from packaging, and packaging has become an indispensable part of many enterprises. Gift packaging design can play a certain value-added role. In the case of the same items, the product sales volume after packaging design is better than that without packaging. Gift box packaging can not only promote consumers' purchase desire, but also improve the competitiveness of similar products.

At the same time, it improves the taste. Therefore, to improve sales, we should not only rely on the quality of products to increase sales, but also win better sales through the packaging of electronic products. Therefore, how to plan the product packaging box is also an issue we attach great importance to.

Customer demand is the focus of our product packaging innovation, so as to strengthen the selling point of products and attract the attention of many customers. The same product and different packaging methods give customers different feelings. Experiments show that putting the same detergent in different bottles for customers to try will be considered as several different detergents.

Good packaging is an important factor affecting customers' purchase. Packaging planning is a comprehensive planning discipline, including plane composition, three-dimensional composition, color composition, text planning, illustration, photography and other knowledge. With the development of society and the maturity of consumer shopping centers, packaging planning is in the same position as shopping center planning, commercial implementation and scientific marketing. With the rapid development of various media, the traditional packaging planning has been far from meeting the needs of commercial shopping centers.

How to make planners meet the needs of shopping malls, effectively promote product sales, and realize the consistency between packaging planning and shopping malls has become an important and practical problem. Information conveyed by packaging container modeling, structure planning, material technology, visual communication planning, etc. It can effectively promote products, increase the attractiveness and affinity of products, and then stimulate the purchase desire of target customers. In the shopping center economy, it has the functions of creating shopping centers, occupying shopping centers, promoting and expanding product sales.